Creating a multi-platform app for action sports

CLIENT

Red Bull Media House

CLIENT TEAM

Product Directors, Developers

AGENCY

Edenspiekermann

AGENCY TEAM

Design Director, UX/UI Designers

MY ROLE

UX/UI Design, Wireframes, Prototyping, Mobile App, Web Design, TV App

LOCATION

Santa Monica, CA

YEAR

2017-2018

Red Bull TV is a video platform for Red Bull's vast catalog of action sports content. I worked on their product and design team to create the interfaces for browser, mobile, tablet, and TV. My role as a designer was to build upon the existing user experience and visual style.

Within their agile workflow, we worked in two week sprints to ideate new features, improve existing user flows, and fix any design bugs. Using InVision and Axure, I was able to rapidly prototype my solutions as proofs of concept before designing the final UI.

The interface designs, including all interactions and animations, were documented on a custom playbook as the single source of truth for the whole team. This playbook was crucial to our creative workflow since it allows all future designers to immediately understand the product's features, architecture, and visual design system. Zeplin served as the bridge between designers and developers.

In 2017, Red Bull TV won for Best TV Experience at the Google Play Awards.

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Stephen Sulistiawan

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