Designing a calming and productive UI for clutter-brained professionals.
Rexter is a web product that helps professionals manage their business relationships. Networking is one of the keys to success in business, but can create clutter within your contact and to-do list. Rexter aims to increase productivity by reducing this clutter and managing interactions.
I worked very closely with the Pasadena-based startup to design a very intuitive UX and interface that even their older, less tech-savvy users could make sense of. To market the product, I designed a website that clearly defines the user’s problems, then demonstrates how Rexter would solve them. The airy and minimal design language is meant to bring a sense of calmness to the user.
- User Experience
- Desktop & Mobile UI
- Responsive Web Design